I have many years of experience of all the different steps of the design process.
I planned and ran small user research activities, created and directed concept design creation phases. I can effectively use mapping tools to facilitate the analysis phase, and I love to create lo-fi wireframes, for early project stages, and hi-fi wireframes to validate and test advanced stages. I’m particularly experienced in planning design activities, managing design teams and executing with high standards complex design projects, including the creation of Design Systems. I’m effective in stakeholders’ management and in the presentation of UX / Service design deliverables. I apply a “Product management” approach to my design work. I have delivered several AGILE projects.
I am active in the design community with articles and talks. Check them out:
Is ChatGPT eliminating the need for visual interfaces (and UX design)?
Article published on UX Collective
How Nondesigners Contribute to Designing the Right Things.
Article published on UX Matters
Cross Cultural, Multilingual, Localized, Global Design.
Talk at World Usability Congress






